Paul Franson's


The insider's guide for those who live in Napa Valley –

or wish they did.

July 28, 2014

This is the web portal to NapaLife, which is emailed each Monday to subscribers. It's usually 12 to 18 pages or more of scoops, news and events happening in Napa Valley.

Go to TravelTastes for wine, food and travel writing outside Napa Valley by Paul Franson.

For a free guide to public relations for wineries, retailers or non-profit events, click or email


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 The inside guide to Napa Valley

Published each Monday in Napa Valley

Learn what's new in Napa Valley in NapaLife

NapaLife is the insider's guide to Napa Valley; this is only a taste of the whole newsletter. The weekly newsletter is published by insider Paul Franson.

This week in NapaLife

See for future events

Molinari taking over Coffee Caboose

Sundays on Patio at Greystone

Breakfast at Jax White Mule Diner

New brunch menu at Napkins

Art by Cheryl Thompson at Westin

Napa Valley Film Festival discount

News for the wine community

Doumani sells Quixote for $29 million

Vera Trinchero Torres

Crocker & Starr Winery approved

Brand hires Gregory

Organic Winegrowing Conference

Grapegrowers Field Day: Part III

Growers plan Rootstock trade show

California wine intensive class

DtC symposium moves to Concord

This week in Napa Valley

Meals feature the food of Nice

This week at the Cameo Cinema

Fish Story Le Grand Aïoli

The Women at City Winery

Music this week at Uva Trattoria

Music throughout the valley this week

Full Chizel at Silo’s

Make Your Meal Matter!

Lobster Shack at Mustards

Dive Bar at Bardessono

Book Club features Anna Karenina

Bordeaux Grape Fan Clu

Casino Royale at Oxbow

David Grisman at City Winery

St. Helena Farmers’ Market

Pilar benefit for Lucky Penny Center

Chris Smither at City Winery

Evening of rock and R&B at Silo’s

Sparklers at Back Room Wines

First Friday Night Write at Bookmine

Uke-a-Palooza at the Oxbow Market

Jamieson Ranch Movies by Moonlight

Camille Przewodek art at Jessel

Music in the Vineyards Romantics

Showcase of Gifted Young Performers

Shadows in Vineyard at Handwritten

Carteirra experience at Lucy

Lisa Lampanelli at Uptown Theatre

Crusher Games Wine Crawl

Chili Cookoff

Darrel Edwards at Silo’s

Best of the Blancs

Printmaking with Nancy Willis

Napa Historic Bicycle Tour

Reserve Release Party at Clos Du Val

Matt Costa at City Winery

It's a Grand Night for Singers

Ones and Zeros reception at di Rosa

A Walk in the Clouds at Grgich Hills

Napa Humane Walk for Animals 2014

Goodnight, Texas at Long Meadow

Second Planet at Silo’s

Rick Stevens show at City Winery

Tour de Olive at Talcott Estate

The Big Burn…

Cochon 555 Heritage Fire at Krug

Future events

Napa family farm tour

Fletcher World Cheese Tour at Hall

Von Strasser 25th anniversary dinner

New edition of Insider's Guide

View a sample of NapaLife.

NapaLife runs 12 to 20 pages each week including a list of almost everything happening in Napa Valley in the next two weeks. It is e-mailed each Monday and an online version is also available. It costs only $1 per week, $50 per year.


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Publisher and Editor: Paul Franson
(707) 258-0159

Great souces for information about Napa Valley

Paul Franson writes about Napa Valley

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NapaLife blog

For a free guide to public relations for wineries, retailers or non-profit events, email


New edition of Insider's Guide available

Though it's only been a year and a half, it was time to bring the NapaLife Insider's Guide to Napa Valley bring it up to date.

I've made hundreds of changes to add and delete restaurants and other venues, and correct errors.

The price dropped, too: It's now only $19.99. You can buy it at Createspace, part of Amazon, or at Amazon, but I get a better deal at Createspace. The Kindle version is $9.99 at

It will soon be available at local outlets.

The current version is 99 percent correct, of course, and I have a limited number of copies available for $10 including sales tax and shipping (perhaps delivery locally!) Visit special offer.

It's a great gift for friends, colleagues and visitors. If you want a bunch, as some realtors have found, it's an even better deal. They give it to newcomers to the valley. Email

 Music in Napa Valley

See for details on future events

City Winery

Upcoming shows at City Winery

  • NVOH Presents, Tuesday Night Flicks: The Women July 29
  • David Grisman, July 31
  • Chris Smithers Aug. 1
  • Matt Costa Aug. 2
  • Rick Stevens with Love Power Aug. 3
  • New Monsoon Aug. 7
  • An Evening with Lamborn Family Vineyards Aug. 8
  • Inside Lands DJ Party Aug. 8
  • Dan Hicks Aug. 9
  • NVOH presents the San Francisco Opera Adler Fellows Aug. 10
  • Berlin with Sad Robot Aug. 13
  • San Geronimo and Bobby Bare Jr Aug. 14
  • Bettye Lavette, Aug. 16
  • Lila Downs Aug. 17 5 and 8 p.m.
  • Ottmar Liebert Aug. 21
  • Sonny Landreth Aug. 22
  • Patrizio Aug. 23
  • NVOH and Lucky Penny present Sunday Songbook Series Aug. 24
  • Men Without Hats Aug. 25
  • NVOH presents To Catch a Thief Aug. 26
  • An Evening with The Company Men Aug. 27
  • David Grisman  Aug. 28
  • The California Honeydrops Aug. 29
  • Marshall Crenshaw and the Bottle Rockets Aug. 30
  • Sean Hayes Sept. 6
  • NVON pfresents George Komsky Sept. 7
  • Sierra Leone's Refugee All Stars Sept. 8
  • NVOH and Lucky Penny Present "I'm the Greatest Future Star” Musical Theatre Competition for Kids Sept. 21
  • Macy Gray Sepy. 18
  • NVOH presents Beoga Sept. 23
  • Steve Nieve Plays Elvis Costello with special guest Tall Ulysse Sept. 24
  • David Grisman Sept. 25
  • Justin Nozuka Sept. 26
  • Raul Midon with Gabby Moreno Sept. 29
  • NVOH presents Sunset Boulevard Sept. 30
  • Leo Kottke Oct. 2
  • Ralph Stanley Oct. 3
  • Gary Wright Oct. 4
  • Justin Townes Earle Oct. 5
  • Jason Isbell with Amanda Shires Oct. 6
  • Carbon Leaf Oct. 8
  • Storm Lange Oct. 9
  • Tom Rush Oct. 10
  • NVOH Presents: Will Durst from LSD to OMG! Oct. 14
  • Loudon Wainwright III Oct. 18
  • NVOH and Lucky Penny presents: The Dynamic Duet! Oct. 19
  • NVOH present Roy Rogers and the Delta Rhythm Kings Oct. 24
  • Iris Dement Oct. 25
  • NVOH presents: Perla Batalla Oct. 26
  • NVOH presents Wait Until Dark Oct. 28
  • Tinariwen Oct. 29
  • NVOH presents: Makana Nov. 2
  • Marcia Ball - 11/8
  • NVOH Presents: Mariachi Divas Nov. 9
  • The Psychedelic Furs and the Lemonheads Nov. 11
  • Sinead O’Connor I’m not bossy, I’m the boss Nov. 20 and 21
  • NVOH presents White Christmas Nov. 25
  • A John Waters Christmas Meet & Greet Dec. 6 at 8 and 10 p.m.
  • NVOH presents: An Irish Christmas Dec. 9
  • Mike Birbiglia - Thank God For Jokes. Dec. 12
  • NVOH and Lucky Penny presents: The return of “ChrismaCabaretNukkah! Dec. 14
  • NVOH Presents: Hapa March 8
  • NVOH Presents: Altan March 24

Most  events  start at 8 p.m.

Buy concert tickets or get information on a becoming a member at 260-1600 or

Uptown Theatre Lineup

Here’s the upcoming schedule at Uptown Theatre:

  • Aug. 1 Lisa Lampanelli The Leaner Meaner Tour
  • Aug. 8 Chris Isaak
  • Aug. 15 Built to Spill with Slam Dunk + The Warm Hair
  • Aug. 22 Marshall Tucker Band with Moonalice
  • Aug. 23 The Dan Band with the Iron Heart
  • Sept. 26 Dana Carvey
  • Sept. 27 Dave Mason’s Traffic Jam
  • Oct. 11 Dark Star Orchestra
  • Oct. 25 Lee Ann Womack
  • Nov. 9 Ziggy Marley
  • Nov. 14 An evening with David Sedaris

Most shows are at 8 p.m.

The Uptown Theatre is at 1350 Third St. in Napa. The box office phone is 259-0123 x 6 and website is

Performing Arts Center at Lincoln Theate

  • Jerry Jeff Walker Aug. 16  7 p.m.
  • Mindful Celebration...A Day of Awareness in Napa Valley Oct. 4  9:30 a.m.
  • Fiestas Navideñas Dec. 6  7 p.m. Napa
  • Amadeus Film and Merry Mozart Celebration Dec. 13  6 p.m.
  • Sir Neville Marriner and Dmitry Sitkovetsky with Symphony Napa Valley Dec. 14  3 p.m.
  • Cirque Ziva Jan. 18  3 p.m.
  • Valentine's Day Swing Dance Celebration Feb. 14  6 p.m.
  • Peter Coyote and Dmitry Sitkovetsky with Symphony Napa Valley March 29  3 p.m.

Get information and tickets at or 944-9900.

Napa Valley College Performing Arts

See and or call 256-7500.

White Barn 2014 schedule

The popular April Sunday Salons will be held at 3 p.m. with tickets to each performance at $30 to benefit Rianda House.

  • Sept. 6: Tom Montgomery and Montango outdoor concert. Tangos from Argentina, tango dancers. A benefit for Connolly Ranch.
  • Oct. 17, 18, 19, 24, 25, 26: Broadway Musical. Friday and Saturdays at 8 p.m. Sundays at 3 p.m. Tickets $35 to benefit the White Barn children’s programs.
  • Nov. 9: The Heath Family Saga, a one-man show with Michael Waterson. The Heath Family lived in a Victorian home on the property. The carriage house (the White Barn) housed their carriages and horses. 3 p.m. Tickets are $30 and benefit the St. Helena Historical Society.

For more information or tickets, see or call 251-8715.

The White Barn is at 2727 Sulphur Springs Ave. in St. Helena.

Long Meadow Ranch Summer Concert Series

  • Aug.  3 - Goodnight, Texas

  • Aug. 24 - The Brothers Comatose

  • Sept. 14 - The Mother Hips

Get details and tickets at

Compadres summer music series

The Compadres summer music series continues every Sunday through Labor Day weekend.

Here is the schedule for August:

  • Aug. 3 - The Greg Richmond Band, featuring Ed Early
  • Aug. 10 - The Davies-Dukes Band
  • Aug. 17 - Double Shot
  • Aug. 24 - Sweet Burgundy
  • Aug. 31 - The Greg Richmond Band, featuring Ed Early

Music at Goose & Gander

Goose & Gander has live music outside in the garden every Sunday from 1 to 4 p.m.

They serve cocktails and a full menu of food with no cover charge.

•    Aug. 3 Pion 2 Zion
•    Aug. 10 Groove Session
•    Aug. 17 Marty O’Reilly
•    Aug. 24 Scott Pemberton
•    Aug. 31 Mark Sexton Band

Goose & Gander is at 1245 Spring St. in St. Helena. Visit or call 967-8779.

Calistoga Concerts in the Park

Calistoga Concerts in the Park are held at Pioneer Park Thursday nights from 6:30 to 8:30 p.m. Here’s the line-up:

  • July 31 Keyser Soze reggae/ska/soul band
  • Aug. 7 National Park Radio modern folk band
  • Aug. 14 Kerouac Dirty R&B
  • Aug. 21 Wild Catahoulas Cajun/ Zydeco band
  • Aug. 28 Allways Elvis Band

Napa City Nights at Veterans' Park

  • Aug. 1 Five AM, Whitney Nichole and Staci Frenes
  • Aug. 8 Harvey and the Wallbangers, Pion 2 Zion and
  • Trevor Lyon
  • Aug. 15 (No Show)
  • Aug. 22 Twice as Good, The Pat Jordan Band and Kristen Van Dyke
  • Aug. 29 Purple Haze- Jimi Hendrix Tribute, 37th Parallel and Rob Sherman

Musical picnics in Lyman Park

St. Helena Chamber of Commerce presents a free summer concert series every other Thursday from 6 to 8 p.m. in Lyman Park.

This popular community event captures the charm that is St. Helena. Bring your picnic basket and blanket, but get to Lyman Park early. This popular concert series packs in the crowd.

Lineup for 2014 St. Helena Park Summer Concert Series:

•    Aug. 7 – Tiki Lounge Lizards
•    Aug. 21 – Todd Haaby & Friends

Jessup Cellars “Art House Sessions” musical series

All on Saturdays:

•    August 9 Jesse Thomas
•    August 23 Holly Conlan
•    Sept. 13 Chris Laterzo

Call (888) 537-7879 or email
Jessup Cellars is at 6740 Washington St. in Yountville.

Music on the Promenade at Beringer

Saturday and Sunday 12 to 5 p.m. through October

  • Aug. 2 Steel Jam
  • Aug. 3 Jazz Mirage
  • Aug. 10 Sweet Burgundy
  • Aug. 17 Trio Solea
  • Aug. 23 Jazz Mirage
  • Aug. 30 Steel Jam
  • Sept. 6 Steel Jam
  • Sept. 7 Jazz Mirage
  • Sept. 14 Trio Solea
  • Sept. 21 Jazz Mirage
  • Sept. 27 Steel Jam
  • Sept. 28 Sweet Burgundy
  • Oct. 4 Steel Jam
  • Oct. 5 Jazz Mirage
  • Oct. 18 Jazz Mirage
  • Oct. 25 Steel Jam

NapaLife Insider's Guide to Napa Valley

The following locations carry copies of the NapaLife Insider's Guide to Napa Valley:

  • Amelia’s Gifts at Napa River Inn

  • Back Room Wines

  • Black Stallion Winery

  • Bookmine

  • Copperfield’s Book

  • Fish Story

  • Grand Hand Gallery

  • Hagafen Winery

  • Hess Collection

  • Jarvis Winery

  • La Residence Inn

  • Milliken Creek Inn

  • Napa General Store

  • Silverado Vineyards

  • Tourist Information Center

  • Trefethen Vineyard

  • Visit Napa Valley Welcome Center

  • West End Napa

  • Wine Train Depot

  •  NapaStyle

  •  Villagio Inn at Vintage Estates
  •  Yountville Welcome Center

Rutherford and Oakville

  • Auberge du Soleil

  • Alpha Omega Winery

  • Franciscan Winery

  • Nichelini Winery

  • Peju Provence

  • Raymond Vineyard

  • Robert Mondavi Winery

  • Rutherford Grove Winery
  • St. Supéry Vineyard

  • Swanson Vineyards

St. Helena
  •  Domaine Charbay Winery
  •  Charles Krug Winery
  •  Spice Islands Marketplace at the
     Culinary Institute of America
  •  Harvest Inn
  •  Meadowood Resort
  •  Napa Valley Olive Oil Co.
  •  St. Helena Visitors’ Center
  •  Sutter Home Winery
  •  V. Sattui Winery
  • Calistoga Vistor Center
  • Copperfield's Books

You can also order a print copy for $24.99 from Amazon's CreateSpace or Kindle version for $9.99. Buy a pdf at


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Spinning the Bottle Again updates seminal how-to book on wine public relations  

Paul Franson and Harvey Posert have introduced Spinning the Bottle Again:  More strategies, tactics and case studies of wine public relations, a heavily updated and revised version of the seminal how-to book on wine public relations Spinning the Bottle.

Spinning the Bottle Again is a collection of theory, practical information and case studies about promoting wine, wineries and wine-related issues.

In all, almost 50 experts tell how tell how to conduct effective public relations campaigns with examples of their programs what they accomplished.

The studies were collected by PR experts Harvey Posert and Paul Franson, who both live in Napa Valley. Each also contributed chapters to the mix.

Posert was the long-time head of public relations for renowned Robert Mondavi Winery as well as the Wine Institute. He also worked in general public relations and spent time as a daily newspaper reporter.

Franson has extensive experience in corporate and agency public relations as well as business reporting and editing. He founded one of Silicon Valley’s largest public relations firms. For the last 16 years, he has specializing in writing about wine and related subjects.

The book is must reading for anyone involved in managing a winery or marketing wine. It's relevant to the student of wine and marketing, the seasoned exec or owner, and a source of ideas for PR pros.

Both print and electronic versions are available.

The print version is $19.95 from Createspace, part of Amazon, at

The Kindle version is $9.99 from

A pdf version is $9.99 at

The original Spinning the Bottle is available for $20.

Visit for more information or contact Paul Franson at or 258-0159.