Paul Franson's
NapaLife.com  

May 12, 2008
The insider's guide for those who live in Napa Valley – and those who wish they did…

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  An Insider’s Look at Napa Valley

Published each Monday from Napa Valley   


Learn what's new in Napa Valley by reading NapaLife


NapaLife is the insider's guide to Napa Valley; this is only a taste of the whole newsletter. The weekly newsletter is published by Paul Franson, an insider who writes about doings in the valley for publications from the Napa Valley Register to Food and Wine.

NapaLife runs 12 to 18 pages each week including a list of almost everything happening in Napa Valley in the next two weeks. It is e-mailed each Monday and costs only $1 per week, $50 per year. 

See a sample issue of NapaLife.

 

Publisher and Editor: Paul Franson
(707) 258-0159
paul@napalife.com


Paul Franson writes about Napa Valley


Recent articles

 

Aetna Springs holds open  house St. Helena Star

Charles Krug Winery: Peter Mondavi's family emerges from his brother's shadow   St. Helena Star

Artesa Winery Napa Valley Register

The wine tasting scene continues to grow in downtown Napa
Napa Valley Register

Oxbow Wine Merchants brings new mix to Napa
Napa Valley Register

 


Visiting Napa Valley
55 Napa Valley Favorites,
from the Wine Enthusiast

 

A quick tour of Napa Valley

Visiting Napa Valley Alone

A Perfect Day in the Heart of Napa Valley

A Perfect Day in Carneros

A Perfect Day "East of Eden" in  Napa (NapaWeddingSource.com)

The best wineries to visit in Napa Valley Food & Wine

Trading spaces (homes) Napa Valley Register

How 40 years of agricultural preservation Transformed Napa Valley

Napa's Top Ten Gardens Napa Valley Life

Napa's Top Ten Bike Rides Napa Valley Life

The Ten Best Things on a Cold Day in Napa Valley Napa Valley Life

Eating in Napa Valley

Finding fine food in Napa Valley

Cakebread Cellars teaches chefs to pair wine with food

Tuscan dinner at Long Meadow Ranch

Outdoor kitchens light up Napa Valley entertaining

Brick ovens underlie Napa Valley cuisine

Vino with veggies

Corkage costs at Napa Valley restaurants!

Living in Napa Valley

Glitz Grafted onto Deep Roots: Millionaire's Guide to Buying the Napa Dream
Food & Wine

The Perfect Kitchen: Architect Howard Backen's thoughts
Napa Valley Register

Staglin Festival Raises Almost $4 million
Napa Valley Register

How 40 years of Agricultural Preservation Transformed Napa Valley

Wineries in Napa Valley

Howell at the Moon overcame obstacles Napa Valley Register

Round Pond Winery Napa Valley Register

Keever Winery didn't intend to make wine Napa Valley Register

Judd’s Hill celebrates move into new winery Napa Valley Register

Kuleto Vineyards -- off the popular path but worth the drive

HdV Vineyards partners with best of Burgundy Napa Valley Register

Many generations keep Nichelini Winery alive St. Helena Star

Napa Valley’s French connection

Dr. Madaiah Revana returns to his roots to grow grapes St. Helena Star

Doctors & wine. Napa Valley Register.

PlumpJack expands reach with Cade Winery. St. Helena Star

Home winemaking  in Napa Valley

Winery Village is coming to Napa Valley Napa Valley Register

Make wine at a microcrush facility

Interview with Heidi Peterson Barrett. Wines & Vines

Napa Valley wines

Napa’s evolving Chardonnays

Napa wines can age well

Are cult wines worth the price?

A unique view of Atlas Peak

Napa's Top Ten Holiday Wines Napa Valley Life

To wineries, restaurants and non-profit groups: For a free guide to public relations and media in Napa Valley, e-mail paul@napalife.com.

 

Celebrate Napa Valley's hidden gem –– Napa River

Visitors to California from other states may not appreciate one of California’s rarest  attractions: the Napa River.

In most parts of the United States, navigable rivers are common, but there are very few in California. Most flow to the Pacific Ocean over an impassible sand bar or they dry up part of the year.

The Napa River, in fact, is why the city of Napa is where it is. It sits at the end of the navigable river; above Napa, the river is really a seasonal creek.

During the 19th century, Napa Valley’s largest crop was wheat, not grapes and ships loaded flour to be loaded to feed the hungry citizens of San Francisco. A mural on a building at First and Main Streets depicts that scene.

Over time, however, the river lost its importance in commerce. The river became little more than a sewer carrying the valley’s wastes to San Francisco Bay. Still, it flooded the city a few times each decade, discouraging investment or even maintenance of the city’s core.

It also became inhospitable to the salmon and trout that once traversed the river to spawn up valley.

Fortunately, a few local citizens recognized the importance of the river to Napa, and vowed to end the flooding while restoring the river as Napa’s gem. In 1996 citizens of Napa Valley voted to tax themselves to restore the river and return the river to a natural environment, fighting the floods with flood plains, bypasses and gradual slopes rather than concrete walls.

In the process, the city planned to make the river a focus of recreation and life, with trails, parks and new attractions that would draw people to the riverfront.

The project is well underway. New bridges allow water to flow freely, while buildings were removed from the east bank and the banks sloped to give the water a place to spread. New paths are underway and a shallow bypass will be a park in dry weather. Most dramatically, the old Napa Mill has been restored into a prime visitor attraction, Copia rose in the oxbow of the river followed by the Oxbow Public Market, and the Westin Verasa Hotel will open this summer,.

Many new restaurants, wine tasting rooms, art galleries, shops and clubs have blossomed downtown, and Napa shines at night as it hasn’t since World War II.

Still to come are a path that eventually will stretch for miles along the river with cafés, shops and housing on it downtown, and docks, terraces and other attractions that showplace the river itself. Visitors can already enjoy the river restoration and the path around the Napa Mill should open May 10.

In a few years, the river restoration will have transformed Napa’s whole downtown.

 A good place to learn more is www.napadowntown.com, while www.napanow.com has a great map of the many wine-tasting venues downtown.

 

Paul Franson
NapaLife
2035 Oak St.
Napa, CA 94559

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Future events

 Fiesta Oxbow honoring Alice Waters.

The Oxbow School will hold its Fiesta Oxbow benefit honoring Alice Waters on May 31 at 6 p.m. Tickets are $350 or $500 from www.oxbowschool.org, 252-5427 or phoebe@oxbowschool.org.

Wineries celebrate solstice with Solarbration

This summer solstice, wineries in wine country will celebrate the day of the year when the sun shines the longest with the first annual Solarbration.

On June 21, from 5:30 p.m. until sunset, ZD Wines, Honig Vineyard & Winery and Peju Province Winery will host a solstice celebration, with special wine tastings, sustainably grown gourmet cuisine, and live entertainment at each of their facilities.

Guests are invited on a behind-the-scenes tour of the solar energy systems that power the wineries. All proceeds will be donated to the Land Trust of Napa County; representatives will be at the wineries to answer questions about their land-saving work.

According to Sunlight Electric, Napa County wineries have adopted solar energy 42 times faster than California businesses overall.

Sunlight Electric of San Francisco designed and managed the projects at ZD and Honig. Akeena Solar of Los Gatos completed the system at Peju.

Tickets are $50. Get details at zdwines.com, honigwine.com or peju.com  /solarbration.

Jewish Vintners Celebration

Nearly 40 Jewish vintners and winemakers will gather together in a celebration of wine, cuisine, camaraderie and history at the 3rd Annual Jewish Vintners Celebration: “Connecting with our Roots” Friday June 20 through Sunday June 22. 

Tickets are $650 per guest for the entire weekend package of events, or $600 per person if reservations are made before May 10. 

Special hotel rates are available. For more information, call  968-9944 or visit www.jewishvintners.org.

Fourth of July at Louis M. Martini

For the past 12 years the Louis M. Martini family has been opening their doors to friends and family every July 4th for an evening of festivities, food and fireworks.

This year, the party starts with a tasting of new wines including rosé paired with hors d’oeuvres.

Petite Sirah from Martini’s Thomann Station vineyard will be poured along with other wines at the family-style dinner featuring smoked brisket, ribs and grilled chicken with all the trimmings followed by homemade cobbler and ice cream.

All this fun is accompanied by live music and activities for children in the winery garden.

The grand finale of the night is the greatest 4th of July fireworks display in Northern California.

Tickets are $95. For more information or to reserve tickets, call 866-549-2582 or visit www.louismartini.com.

Festival del Sole coming to Napa Valley 

The Del Sole Foundation for the Arts and Humanities presents the third annual Festival del Sole, July 12-20.

The 10-day festival also includes visual art exhibitions, free community concerts and family events combined with fine meals and wines at stunning venues in the Napa Valley.

This year’s returning guest artists include violinists Joshua Bell and Dmitry Sitkovetsky, French pianist Jean-Yves Thibaudet and 13-year old piano prodigy Conrad Tao.

Artists making their debut include pianists André Watts and Simone Dinnerstein, oboist Alexei Ogrintchouk, soprano Measha Brueggergosman, San Francisco Opera favorite Jill Grove, and mezzo-soprano Elina Garanca.

Featured ensembles are the Dallas Symphony, UBS Verbier Chamber Orchestra, San Francisco Opera Festival Orchestra, and the Napa Valley Symphony.

Gala events with the artists and other special guests are the culinary highlight and social center of Festival del Sole including dinners at Far Niente, Opus One, Calistoga Ranch and Grgich Hills and a Mexican fiesta at Dominus Estate.

This year, the Festival expands its visual arts program to include three exhibitions of works by Henri Matisse, Andy Warhol and J Henry Fair.

Tickets for concerts at Lincoln Theater, Castello di Amorosa and Robert Mondavi Winery range from $45-$125. For tickets, call 226-8742.

“Cause for the Paws”

The fifth annual “Cause for the Paws,” a benefit for Napa Humane, will take place on Sunday, July 20, from 1 to 5 p.m. at the Grove at Silverado Resort.

“Cause for the Paws” will feature wine and food from the Napa Valley, live music provided by City Lights, and live and silent auctions.

Advance tickets are $45 from 255-8118, ext. 204 or www.napahumaneorg.

Staglin Music Festival for Mental Health

The 14th Annual Staglin Family Music Festival for Mental Health will be held on Saturday, Sept. 13. As details are released – like the featured artist—they’ll be posted at www.music-festival.org. You can also buy tickets there; they do sell out.

CIA’s Worlds of Flavor

The Culinary Institute’s Worlds of Flavor is Nov. 6-8.

The theme this year is A Mediterranean Flavor Odyssey. Over 60 chefs from across the country and the Mediterranean will present food, lectures and seminars.

In addition, it will have its traditional street fair with booths offering samplings of Mediterranean snacks.

The event is open only to food professionals.

For info and registration, call (800) 313-6374. It always sells out quickly.

 


Enjoy wine: Wine snobs are a pain in the glass!


News in this week's NapaLife; subscribe for details each week.

This week in NapaLife

New Copia CEO offers glimpse into future

Riverwalk, Fagiani’s open for festival

Farmers Market open

Countdown at Oxbow Market

Brix undergoing makeover

Ubuntu closed for weekday lunch

Restaurant changes

Mumm Napa displays wine country paradise

Epiphany yoga center to open in St. Helena

Amateur wine makers in quandary

Wine honoring Brother Timothy

Sew history

Donate your “stimulus” refund

Falcor Winery opens tasting room and winery

Acme Fine Wines opens new store

Moves for downtown tasting rooms

Eagle error

Tina Caputo editor at Vineyard & Winery Management

RAP announces annual Pink Out!

Peju Province releases Rosé for Mother’s Day

Summers Introduces Unoaked Chardonnay

Vineyard Economics Seminar

The Business of Wine:

Agriculture and water conversation

Wine Industry Technology Symposium

Brett sensitivity tests

Rutherford Wineries Spring Passport Weekend

Newton Vineyard names Chris Millard Winemaker

Charles L. Sullivan signs Napa Wine

Community Housing to host golf tournament

The Nest presents botanicals on the edge

Pieces of War by Kenny Carnes

Napa Solano Home & Garden Show

The Gates at Copia

Six Dimensions Sculpture at Napa Valley Museum

Robert Craig Winery spring release party

Stone Bridge presents Enchanted Village Faire

Back-Roads Spring Fling

Stave Wine Lounge events

Ventriloquist Jay Johnson at Opera House

La Strada dell’Arte Napa Valley

Oxbow School show and open house

Art and Wine in the Western World

Chanteuses “Songs for Spring”

Napa Valley Chef Series at Copia

Sensory assessment of olive oil

Solar Wineries celebrate solstice with Solarbration

Fourth of July at Louis M. Martini

The Fifth annual “Cause for the Paws”

Miner Benedetto concert and Cabernet release


Each issue of NapaLife lists events for the next two weeks, and the last issue each month lists events for the next year.


Master Arts
 &
Culture Calendar

Events this week in Napa Valley

MAY

13      Rosé Avengers & Producers’ Pink Out! Butterfly Restaurant. San Francisco. 6:30-8:30 pm. $35. www.rapwine.com.

14    Second Wednesday Salon. NVUSD Educational Experiment. 5-7 pm. $10. Copia. Joe Fischer 738-5853. joefisc@comcast.net. secondwednesdaysalon.com.

14    Northern Lights: Tastes from Denmark, Finland, and Norway. Cindy's Supper Club. Cindy's Backstreet Kitchen, 1327 Railroad Ave., St. Helena. 963-1200. cindysbackstreetkitchen.com.

14    Napa Valley Community Housing charity golf tournament. Eagle Vines Golf Course. $125, dinner $50. 253-6140. www.nvch.org.

14    Treating migraines with Chinese herbs and acupuncture. Jared Paulson, Diplomat of Chinese Herbology and Acupuncture. 11 am-12 pm. Free. Pharmaca Integrative Pharmacy, Napa. www.pharmaca.com. 253-0970.

15    Pieces of War by Kenny Carnes. 8 pm. $30. Napa Valley Opera House, 1030 Main St., Napa. 226-7372. www.nvoh.org.

15    Napa Wine: A History from Mission Days to the Present by Charles Sullivan. Reception and book signing. 5-7 pm. Larkmead Vineyards, Calistoga. 942-0167. www.napawinelibrary.org.

15    Tarabinis. 6-9 pm. Piccolino’s  1385 Napa Town Center, Napa. 251-0100.

16    Opening reception for Six Dimensions Sculpture. 5:30-7 pm. Napa Valley Museum. 944-0500. www.napavalleymuseum.org.

16    Taste of Copia Lunch: Celebrating Artisans. Interactive cooking demo, garden talk and lunch with wine. 1-2:15 pm. $50.

16    The Gates. Friday Night Flick. 8 pm. Copia. 

16    Fine Wine & Artisan Cheese. 4-6pm.  $10.  Wineries of Napa Valley.  253-9450. 1285 Napa Town Center.

16-18 Napa Solano Home & Garden Show. Napa Valley Exposition. www.napahomeshow.com

17    Ventriloquist Jay Johnson: The Two And Only! 2 & 7 pm. $30.Napa Valley Opera House, 1030 Main St., Napa. 226-7372. www.nvoh.org.

17    Taste of Copia Lunch: Celebrating Artisans. Interactive cooking demo, garden talk and lunch with wine. 1-2:15 pm. $50.

17    Tour of the gardens with wine.  2:45-4 pm. $5. Copia.

17    Opening wine reception."Napa Valley Paradise" photographs by Bruce Fleming. Mumm Napa Fine Art Photography Gallery, Rutherford.  6:30 pm. Signed posters for first 200 guests.  Runs through August 17.  967-7700. www.mummnapa.com

17    Meatballs and Merlot. 4-6pm. $10. Wineries of Napa Valley. 253-9450. 1285 Napa Town Center.

17    Jay Johnson: The Two And Only! 2 pm & 7 pm. $30. Napa Valley Opera House. 1030 Main St., Napa. www.nvoh.org. 226-7372.

17    Body Language and Personal Growth, Jacqui Loeks, MA and Integral Life coach. 11 am-12 pm. Free. Pharmaca Integrative Pharmacy, Napa. 253-0970. www.pharmaca.com.

17    Oyster and Wine night. 4-7 pm. Stave Wine Lounge. 1149 First St. Napa. www.stavewinelounge.com.    259-5411.  

17 & 18 VOENA – Voices of Peace. 3 pm. $25. Copia.

17 & 18 Rutherford Wineries Association Spring Passport Weekend. www.rutherford-appellation-wineries.com.

17 & 18 Oxbow School Final Show and Spring Open House. Saturday 1-3 pm. 530 Third St., Napa. www.oxbowschool.org. 255-6000

17 & 18 Passport to Sonoma Valley. Sonoma Plaza. 11 am- 4pm. $50. www.sonomavalleywine.com. 935-0803.

18   Pilar Sanchez in Napa Valley Chef Series. 1-2:30 pm. $25. Copia.

18   Wine Pairings: Cabernet. 3-5pm. $10. Wineries of Napa Valley. 253-9450. 1285 Napa Town Center.

18   Sacred Plants of Napa County. Nazahah G. Reyes-Burdette, Certified Spiritual Healer, Clinical Herbalist, Certified Nutritionist. 1-2:30 pm. Free. Pharmaca Integrative Pharmacy, Napa. www.pharmaca.com. 253-0970.

19    Vineyard Economics Seminar. Napa Valley Marriott. 255-9222.  www.winesymposium.com.

 


Past content from NapaLife.com

And you’re going to enter your $75 Cabernet in a competition?

Take my appellation — please!

Wine’s dirty little secret: No. 1

Is frankenwine coming?

A view of Napa's real estate market

The Mustard Festival no longer cuts the Mustard

Mustard Money

Up, Up and Away in a Beautiful Balloon

Upvalley Vineyard Values Continue Boom

Napa's evolving Chardonnays

Visiting Napa Alone

Favorite Napa blogs and web sites

Jim White's NapaMan

Mick Winter's NapaNow

Napa Valley Vintners

   

Spinning the Bottle

Harvey Posert and Paul Franson 

 


Spinning the Bottle
, the first book on public relations for wineries, is a collection of cases studies and tutorial material collected by wine pr guru Harvey Posert and Paul Franson. 

Posert was a long-time head of public relations for Robert Mondavi Winery as well as the Wine Institute. In the book, veteran wine publicists, marketing experts and association officials tell how they conducted 50 winning public relations campaigns.

Spinning the Bottle  is a must for anyone marketing or studying wine. it’s available from 963-2685, at A Dozen Vintner’s at Lodi Lane and Highway 29, Riverside Books an>spinningthebottle.com, Wine Hardware, or Amazon.com.

Wine Hardware

 

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© 2008 by Paul Franson.